廣告

德國百靈引領蘋果介面設計

瀏覽: 人氣

Posted on 9 月 12, 2012 by 小邱 毛

Braun Or Apple?




1960s Braun Products Hold the Secrets to Apple’s Future

1960年代百齡產品即掌握未來蘋果的秘密

The year 2008 marks the 10th Anniversary of the iMac, the computer that changed everything at Apple, hailing a new design era spearheaded by design genius Jonathan Ive. What most people don’t know is that there’s another man whose products are at the heart of Ive’s design philosophy, an influence that permeates every single product at Apple, from hardware to user-interface design. That man is Dieter Rams, and his old designs for Braun during the ’50s and ’60s hold all the clues not only for past and present Apple products, but their future as well:

When you look at the Braun products by Dieter Rams—many of them at New York’s MoMA—and compare them to Ive’s work at Apple, you can clearly see the similarities in their philosophies way beyond the sparse use of color, the selection of materials and how the products are shaped around the function with no artificial design, keeping the design “honest.”

This passion for “simplicity” and “honest design” that is always declared by Ive whenever he’s interviewed or appears in a promo video, is at the core of Dieter Rams’ 10 principles for good design:

2008年是iMac的10週年,歡呼一個新設計時代的先鋒天才喬納森·伊夫,改變了蘋果電腦的一切,。然而,大多數人不知道的是,有另一名男子,其產品在迪特·拉姆斯(Dieter Rams)的設計理念及影響力,滲透在蘋果公司的每一個產品,從硬件到用戶界面設計。這名男子是迪特爾,他的老百靈在上世紀50年代和60年代的設計,容納所有蘋果產品不僅過去和現在的線索,甚至未來:

當你看到迪特·拉姆斯(Dieter Rams)許多在紐約現代藝術博物館裡的百靈產品,並比較它們與伊夫在蘋果公司的作品,你可以清楚地看到它們的相似性,從使用的顏色、材料的選擇及產品不作做的型隨機能 。保持“樸實”。

伊夫受採訪時,他出現在宣傳片總是宣稱“簡單”和“樸實的設計”,這種精闢的核心即是迪特·拉姆斯(Dieter Rams)10個良好的設計原則:

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive.
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.

•良好的設計是創新。
•良好的設計使產品有用的。
•良好的設計是審美的。
•良好的設計,可以幫助我們了解一個產品。
•良好的設計是不顯眼的。
•良好的設計是樸實的。
•良好的設計,堅固耐用。
•良好的設計到最後的細節是必然的。
•良好的設計是與環境有關。
•良好的設計是盡可能的小。

迪特·拉姆斯(Dieter Rams,1932年5月20日-)為著名德國工業設計師,出生於德國黑森邦威斯巴登市,與德國家電製造商百靈(博朗)和機能主義設計學派有很密切的關係。

Braun Atelier TV and latest iMac 24.

Braun T1000 radio and PowerMac G5/Mac Pro.

Detail of the radio perforated aluminum surface.

Braun T3 pocket radio and Apple iPod.

Braun L60 sound system and Apple iPod Hi-Fi.

Braun LE1 speaker and Apple iMac.

出處 / http://gizmodo.com/343641/1960s-braun-products-hold-the-secrets-to-apples-future


A-MO麥冬溪

Dieter Rams: As Little Design as Possible

Apple Design

A-MO:原創度:翻譯而已




廣告